We’re excited to showcase another project we’ve been working on here at Fat Buddha Web Design – the brand-new Shopify store for Bullionaire Jewellery & Antiques. Specialising in antique and vintage jewellery, Bullionaire needed a site that not only looked elegant but also offered tools that helped customers engage with the brand in meaningful ways.
Rather than relying on apps, we built custom features directly into the theme, giving the site a smoother, faster, and more flexible setup.
Custom “Make an Offer” Pop-Up
On product pages, customers can now make an offer directly through a custom pop-up form. This feature allows potential buyers to send their price offer instantly, along with all the relevant product details. It’s designed to be quick, intuitive, and fully responsive – so it works just as well on mobile as it does on desktop. Unlike a generic app, this solution is styled to match the store perfectly, giving customers a seamless experience without ever feeling like they’re being redirected somewhere else.
Gold & Silver Scrap Calculator
One of the most exciting additions is the Gold & Silver Scrap Calculator. This tool allows customers to enter the purity and weight of their gold or silver to instantly see its value. Built into the site with custom code, the calculator doesn’t just stop at showing the result – it also integrates with a form that lets customers send their details directly to Bullionaire for a personalised quote.
This means visitors can go from browsing to making an enquiry without leaving the site, creating a smooth funnel that encourages more leads and conversions.
Why Custom Coding?
By building these features natively into the theme, Bullionaire Jewellery benefits from:
- Faster site performance – no slow, app-heavy loading
- Lower running costs – no monthly subscriptions to multiple third-party tools
- Creative control – everything is designed to fit the brand’s look and feel perfectly
A Clean, Modern Design
Of course, it’s not just about features – the site has a clean, modern design that highlights Bullionaire’s range of antique and vintage jewellery. From elegant product imagery to easy navigation, the whole site has been crafted to make shopping smooth and enjoyable.
We’re really proud of how this project came together. It’s a great example of how custom Shopify development can take a store beyond the basics and provide unique tools that truly serve both the business and its customers.
Take a look at the new site here: bullionairejewellery.co.uk
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